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DIY: Breakthrough in eCommerce using retail intelligence

In the last three years, the DIY and Garden sector has taken…

Customer experience: Winning over customers through the shopping experience

In eCommerce, companies are seeking ever newer ways to distinguish…

Entrepreneurial winning women: Our founders in attendance

Europe-wide, the number of women in start-up launches amounts…

Innovative brand policy: Success factor pop-up store – Part 2

In the first part of our article  “Innovative brand policy:…

Innovative brand policy: Success factor pop-up store – Part 1

Pop-up store: This innovative business model is the latest trend…

Successful by Dynamic Pricing

Dynamic pricing implies that the price of a good is not fixed…