High-quality market and product
data delivers pricing success
Digital Shelf
Analytics
Competitor
Price Monitoring
Achieve pricing and promotion nirvana with analytics and real-time data
Market Analysis Platform
With the rapid rise of online shopping and the growing movement to a Direct-to-Consumer sales approach, market analysis has become increasingly important to retailers and consumer product manufacturers seeking greater market and competitor pricing insights.
This scalable Market Analysis Platform combines the power of Vistex Analytics with external Big Data, provides access to real-time online data, and helps you make better pricing and promotion decisions that improve your visibility, performance and product sales.
Intelligent Matching Technology
VantageView structures and links terabytes of global market data about product, place, price and promotion to better position your products in all distribution channels. The platform provides access to ready-to-use dashboards, daily updated data, and seamless integration with Vistex pricing solutions.
Featuring unsurpassed intelligent matching technology, our platform recognizes items with strongly deviated names, images and product descriptions — without EAN, GTIN or any standardized article numbers.
Digital Shelf Analytics
- Explore competitor assortments, prices and
promotions online
- Access ready-to-use data sets with price
histories
- Create customized market views
- Review dashboard and trend reports
- Map thousands of product categories not
limited by language or currency
Competitor Price Monitoring
- Monitor your competitors' price offers online
- Obtain daily updates on prices and availability
- Match your SKUs with competitor offers
automatically — see prices and evaluate how
competitive your prices are
- Align internal product data with thousands of
competitor SKUs daily
- Gather highly accurate results not limited by
language or currency
- Understand competitor assortments
- Access dashboard and trend reports
- Integrate seamlessly with Vistex pricing solution
With VantageView, you will be well positioned to:
Beat the Competition
Make Informed Global
Pricing Decisions
Win New Markets
Beat the Competition
- Adapt product range/price to
meet consumer demand and
increase sales. - Track the global price of
millions of competitor
brands. - Make informed strategic
market decisions to beat
competing brands.
Make Informed Global
Pricing Decisions
- Increase revenue using data
to compete in the right price/
segment. - Validate go-to-market
strategies by comparing or
increasing assortments. - Identify and stop low RRPs
that damage brand image
and revenue.
Win New Markets
- Bring new products to
market at the right price and
assortment. - Anticipate the spread of
global trends and react to
competitors. - Share market insight to
enhance regional strategies.
Learn more about VantageView
Product matching technology finds price information on the most varied of products and shows online retailers how competitive their prices are every day. With intelligent price analysis, retailers can quickly see price adjustments and competitive products. An accurate market overview allows you to set the optimal foundation for your pricing strategy.
Follow price trends
Recognize how prices change based
on a unique market overview.
Monitor markets
Get an accurate overview of
your online competition using
daily updated, highly valid and
precise data.
Optimize prices
Gain visibility into exactly where
you can strengthen margins and
increase sales globally.
Provides Consumer Products Manufacturers with an overview of the current product offerings of competitors and retailers online. With this, you can protect your brand online and manufacturers can regularly analyze competitor products. Intelligent product mapping precisely identifies product offerings including like-for-like matches of competitive analysis providing you with a decisive information advantage.
Recognize trends
Keep your finger on the pulse of the
market by discovering trends early.
Analyze products, pricing policies
and product ranges of your
competitors in detail.
Protect brands
Get precise information about the
price development of competitive
products in price comparison portals.
Satisfy customers
Receive important insights for
your product management and
compare the development of
your brands with others.
Provides Wholesale Distributors with an overview of current retailers and online consumer product brands product offerings, plus the ability to analyze price ranges and white spaces online. The intelligent product mapping precisely identifies consumer product offerings, including like-for-like matches in competitor analysis, and a decisive information advantage when this information is used to set prices and negotiate more effectively with retailers and brands.
Recognize trends
Keep your finger on the pulse of the
market, discover trends early on,
and analyze products, pricing
policies and product ranges in the
online market.
Discover white spaces
Validate go-to-market strategies by
comparing or increasing
assortments.
Optimize prices
Gain visibility into exactly where
you can strengthen margins
and increase sales globally.
Deployment options
An end-to-end solution that works with your business environment
Standalone
On-Premise
In Cloud
Hybrid
Connect your market view with Vistex solutions
Schedule your VantageView demo
Seamless integration with other Vistex Price Management Solutions, enabling an easy and reliable use of competitor prices for strategic and dynamic pricing as well as promotion and product planning.
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