Entries by Webdata Marketing

The Ultimate Online Pricing Guide – #3: How to tap into the secret of effective pricing rules

In the previous two articles, you have discovered how to create a focus-product list in just 60 minutes and how you can then intelligently segment these into four groups. In the process, you have established the ideal foundation for a market-conformist online pricing and are on the best path towards generating more turnover and profit […]

Trends 2016: Content Marketing, Marketing Automation, “Shopping as an Experience”, Market Shakeout

Trends 2016: Content Marketing, Marketing Automation, “Shopping as an Experience”, Market Shakeout E-commerce is constantly in motion. In our trend series, we examine the most exciting developments from our experts’ perspective – in a nutshell and in a subjective way. Today: The most important marketing trends in the opinion of our CMO Alexander Reschke. Trend […]

The Ultimate Online Pricing Guide – #2: How to Intelligently Segment Your Focus Products into 4 Groups

In the last article, we showed you how to create a key article list in just 60 minutes. This forms the basis for an active price management, which among numerous online retailers leads to a significant increase in turnover and gross yield. You could now theoretically take this list and like many other retailers define […]

The Ultimate Online Pricing Guide – #1: How to Create a Focus-Product List in 60 Minutes

In an ideal situation, you would newly set all of your product prices daily and in line with market dynamics. In practice, however, we continuously find that the resources for this among most online retailers are unavailable. Initially, therefore, an optimal compromise has to be found. Introduce the products into active price management which have […]

The Relaunch of blackbee, Our Retail Intelligence Suite

Clearer, more informative, more convincing – blackbee presents itself in a new design! With the new version of our blackbee software available today, we have picked up on our clients’ most frequently expressed wishes. Among other things, this update delivers better usability, fresh design, an innovative notification system and also ‘Content Drilldown’. Update No. 1 […]

Meet the blackbees at IRX Birmingham 2015

This year Webdata Solutions premieres at Internet Retailing Expo in Birmingham. On March 25 and 26, 2015 one of the most important branch meetings is taking place in the National Exhibition Centre, Birmingham – the Internet Retail Expo, short IRX. Meet us in Birmingham! This already is our fourth appearance in the kingdom. Take your […]

The blackbees` first time at TFM&A

On February 25 and 26, 2015 the Technology for Marketing & Advertising – TFM&A for short – takes place in London’s Olympia National. The event supports marketing experts from all branches with handling the challenges of the e-commerce’s reality using the fitting technology. Get into conversation with us – at stand F8. Arrange an appointment […]