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Dynamic price management: Remain competitive with intelligent price-setting

With increasing price transparency on the web, eCommerce price-setting…
Halbzeit im E-Commerce 2018 - Header

Half-time in eCommerce: Which trends you should keep in mind

For a successful existence in eCommerce, it has long since become…
Preispsychologie: Beeinflussbare Phänomene des Kundenverhaltens

Pricing psychology: Influenceable phenomena of customer behaviour

In the first part of our pricing psychology series you can learn…
blackbee zu Gast beim 31. IT²-Tag an der Universität Halle

blackbee has attended the 31st IT² Day at the University of Halle

Since 2002, the Martin Luther University of Halle-Wittenberg…

blackbee pricing report: Potential in beauty commerce

Beauty commerce is a booming sector. By 2019, online purchases…
preisreduktionen-was-sie-als-haendler-beachten-sollten

Price reductions: What retailers should observe

Price reductions: What happens if a retailer lowers the prices…
Laut der "Neuen Erwartungstheorie" von Kahnemann und Tversky ist der Schmerz größer, einen Euro zu verlieren, als die Freude, einen Euro zu erhalten.

Effective pricing: Price adaptation to the competition

Do you, like many retailers, also see the development of competitor…
header_Teuer ist subjektiv - Wie Sie Preise einträglich präsentieren

Expensive is subjective: How you can present prices profitably

Price management presents challenges to every online shop retailer.…

Midway through the eCommerce year of 2017: These trends will await you in the second half of the year

The first half of 2017 has passed by and we will now take initial…
Big Data erreicht den Mittelstand

Big data reaches the middle tier - How you can profit from it

Some 62 percent of companies with 500 to 1,999 employees are…