Posts

Header Vertrauen ist gut, Kontrolle ist besser: Behavior Patterns – Teil 2

Trust is good, control is better: behaviour patterns - part 2

Behaviour patterns are a secret weapon that originated in behavioural…
Header Produktwahl leicht gemacht: Behavior Patterns – Teil 1

Product selection made easy: behaviour patterns - part 1

Shopping according to your gut feeling; our subconscious plays…
Big Data analyses - Are you already making strategic decisions?

Big Data analyses - Are you already making strategic decisions?

Big data is much more than just a buzzword in digital space.…
tipps-zur-entwicklung-einer-ECommerce-Preisstrategie-Teil1

Tips for developing an eCommerce pricing strategy - Part 1

Are you an online retailer wanting to maximise your profit through…
header-e-commerce-in-europa-entwicklung-kundenvorlieben

eCommerce in Europe: Developments and customer preferences

Shopping on the Internet is for most people as normal as coffee…

Online marketplaces in Germany: Alternatives to Amazon and Co.

The study "Interactive Retail in Germany 2016" by the Federal…
Gefahr Graumarkt: Warum Sie Channel Monitoring nutzen sollten

Grey market dangers: Why you should use channel monitoring

Blogs and social networks instead of printed newspapers, online…
header-pricing-bei-eigenmarken

Escape price comparisons – pricing of your own brands

In our article “Own brands in eCommerce”, we show you why…
Intelligentes Preismanagement dank Lockvogelprodukten

Intelligent price management using ‘decoy products’

No product is an island - it is always viewed and compared by…

Online pharmacies: How to increase your turnover using active price management

Some 55 percent of all internet users, or over one in two online…